Aims to raise £60,000 over the next 12 months via CharityCheckout 20% increase on last year
Harrison’s Fund is a charity that raises funds to fight Duchenne Muscular Dystrophy through scientific research. The charity is named after its founder’s eldest son, who was diagnosed in January 2011.
In October, the charity started raising funds directly through its website for the first time, via Charity Checkout. In that month,the charity raised enough money to fund around 25 hours of world-class research.
Prior to using Charity Checkout, the charity received donations via a sponsorship fundraising platform, which does not support regular giving. However, due to their early success via Charity Checkout, the charity is now starting to focus on recruiting monthly supporters for the first time. Harrison’s Fund has already secured several regular supporters in this way, who now provide a new means of secure and stable income for the charity.
The founder’s at Harrison’s Fund feel that the branded Charity Checkout donation pages have allowed them to develop a professional-looking online campaign. They believe that the website leaves a good impression with their new donors and increases trust between the charity and their donors who no longer need to go off site to donate.
Harrison’s Fund aims to raise £60,000 over the next 12 months via Charity Checkout, a 20% increase on what was raised via their website last year.